Week Of: July 30, 2007

Moving From Marketing
To Programming

Every good PD understands the importance of marketing and branding a station, but it's rare to see a promotions or marketing director make a move into the programming department. KMEL/San Francisco PD Stacy Cunningham is one of the few to make the transition, and you can find out more about her journey in the July 27 issue of R&R. In this time when many are wondering where the next great PDs are going to come from, maybe we should take a look in the promotions department.


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